Voter Demographics & Redistricting

The United States population is increasingly more diverse, impacting voter demographics nationwide. According to 2020 Census data, 57.8% of the population identify as “white, not Hispanic or Latino,” down from 63.7% in the 2010 Census and 69.1% in 2000. It is estimated that by 2045, less than half of the population will be non-Hispanic white.

Through in-depth analysis of Census data and projections, this report breaks down the demographic changes in eligible voters and the population as a whole and examines how congressional reapportionment and redistricting after the 2020 Census will affect elections in the U.S. House of Representatives for the next decade.Highlights include:

    • The emergence of the “sleeping giant” of electoral politics
    • The discrepancies between the overall population and the electorate
    • The significance of young voter turnout in the 2022 midterms
    • How redistricting will impact election outcomes
    • A deep dive into congressional district demographics

Download your complimentary report and keep up with the latest news ahead of the 2022 midterm elections in November.

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